Sara Yeong
Sara Yeong (Yeong Suet Sum) is the founder of FULGEO. She is an AI and automation strategist, entrepreneur and offline-to-online (O2O) digital platform builder focused on turning emerging technology into practical business results.
Her experience covers TikTok Shop, Shopee, cross-border e-commerce, digital transformation and AI-powered business systems. Her aim is to make AI and automation commercially useful, not just technologically impressive.
Sara holds a Master's degree in New Media from the University of Leeds (UK), which she completed as a Chevening Scholar during the reign of Her Majesty Queen Elizabeth II. Her work spans coding and television narratives.
She is a keynote speaker at AiSEAN Summit 2026 (8–9 December 2026, Hilton Hotel, KL Sentral, Kuala Lumpur), speaking on how businesses can use AI and automation to reduce costs, grow revenue, unlock new business models and scale.
Education
- University of Leeds — Master's degree, New Media
Awards
- Chevening Scholarship (during the reign of Her Majesty Queen Elizabeth II)
Works with
- Dr. A.J. Minai — Co-Founder & Chief Strategy Officer, Arcbridge Digital Technologies · Founder & Principal, AJ Minai International
- AiSEAN Summit 2026 — Keynote speaker · 8–9 December 2026, Hilton Hotel, KL Sentral, Kuala Lumpur